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Grocery Retail Case Study: Driving 1.2M Product Clicks via Digital Circulars
When print distribution halted during the pandemic, a leading Australian grocer turned to Red Pepper Digital. By implementing interactive circulars with mobile shopping lists and real-time social amplification, they achieved over 1.2M product clicks and 33,000+ store location searches.
The Regional Grocer’s Guide to Digital Acquisition
Digital advertising is now the primary driver for grocery store foot traffic. Regional grocers must understand the trade-offs between display networks, social media, and third-party apps to effectively reach shoppers and own their customer data.
Red Pepper Launches ‘Dynamic Catalogs’ for Retailers and Brands
Red Pepper Digital's new Dynamic Catalogs allow retailers to build digital flyers directly from data feeds, bypassing the need for print PDFs. This mobile-first solution integrates rich video and personalization to drive higher retail conversion rates.
3 Consumer Spending Trends that Every Retailer Needs to Know
Consumer confidence is steady, but basket sizes are shifting. Learn how to adapt your retail strategy by targeting Gen Z through social commerce, creating inspirational digital content, and leveraging shopper data for hyper-personalization.
Red Pepper Joins ECRS’ Growing Third Party API Ecosystem: Enhancing Shopper Engagement with Interactive Digital Circular
Red Pepper and ECRS partner to provide grocers with an integrated solution to attract, engage, and convert shoppers to grow online and in-store sales