Amplify uses your existing offers and promo data to generate, activate, and measure personalized advertising at scale—week after week.
Amplify is a promotion-driven advertising solution built specifically for retail.
It takes the offers you already create—weekly promos, circulars, product feeds—and uses automation and AI to turn them into personalized paid media across channels.
No new creative workflows.
No rebuilding campaigns every week.
Just a scalable promotion strategy.
Amplify activates promotions across the channels where customers live, work, and play.
Campaigns are always aligned to current offers—so customers see the right deals at the right time.
Amplify is not a brand campaign tool—and it’s not designed to replace agencies.
It’s purpose-built to solve a specific challenge most teams face:
How to promote large volumes of deals digitally, every week.
This is infrastructure for promotion-led advertising.
Retailers create hundreds of promotional offers every week.
But getting those deals in front of the right customers—consistently and at scale—is hard.
As a result, many offers never get the visibility they deserve.
Amplify performs best when ads lead to high-converting destinations.
That’s why it integrates directly with the Red Pepper Interactive digital catalogs/circulars.
When promotions land on rich, shoppable experiences, engagement improves—and performance follows.
This connection turns advertising into a measurable driver of store visits and sales.
Amplify connects promotion, media, and performance in one view.
Measurement isn’t an afterthought—it’s part of the workflow.
How retailers scale promotion-led advertising and drive measurable sales.
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